Today I am excited to welcome Alanna Bastin-Byrne to the TWH Sisterhood and let you know more about the amazing work she has been creating. Alanna is the co-founder of Femeconomy, community builder and a globetrotting nomad.
Alanna, along with her sister-in-law Jade Collins, created Femeconomy to make a better world for their daughters. Femeconomy is proudly a for profit social enterprise, role modelling female leadership and entrepreneurship. Alanna and Jade believe that if you see it, you can be it.
Together, they want women to shop brands with female leaders to create gender equality. Over 2000 brands are listed on the website and over 700 of these meet Femeconomy’s approval criteria of at least 50% female owned or 30% of women on the Board of Directors.
You are an incredibly talented lady; tell us a bit more about yourself and your story so far…
I grew up in Central Queensland living with my parents who were publicans. They taught me hard-work, how to be your authentic self and to love a challenge. After University and working for 16 years leading marketing, communications and community development teams throughout Australia and London, I now live in Northern New South Wales with my own family. I am proving that you can work remotely, flexibly and regionally and change the world.